Root
Insurance
Website
redesign
new website
Sometimes a new design is crucial
2021
BeFore...
It was time for a change – a full redesign and development of a new future as the previous design had been created in 2005.
WHAT WE DID
A new, modern website created to represent insurance services to potential clients and partners.
We successfully rebranded an insurance company’s website, addressing initial hesitations. By directly engaging clients through interviews, we crafted a strong brand concept and responsive UX/UI design.
Desktop view
Main page
Mobile view
Mobile website
Results
A successful design
It attracts attention and drives conversations with existing and new clients!
-reported by brokers
Complete transformation of Root’s branding strategy and image
A new website that helps Root stand out in a crowded industry and attract new clients
Corporate documents and marketing materials that further solidify Root’s position as a outstanding insurance brokerage agency
Successful min-maxing of Root’s client needs versus their available resources, ensuring that the new branding strategy is both effective and efficient
Powerful impact on Root’s image, establishing a memorable and powerful brand that resonates with existing and potential clients